The paperweight pa blog

10 simple ways to promote your business on social media

10 simple ways to promote your business on social media

How do you promote your business on social media? It’s not always easy being a smaller business online. Social media can feel a little overwhelming for many, as it can quickly eat into your time and budget. It can also cause a lot of confusion as you try to master the different platforms and...

How visible do you really need to be online?

How visible do you really need to be online?

How visible do you need to be online? It’s a question many business owners ask themselves, especially when they’re starting out. The online world can be an incredibly crowded place, rife with influencers and big brand businesses. If you’re a small business owner trying to grow your business, it...

Are you still honouring your priorities?

Are you still honouring your priorities?

During the last two years so much has changed for us all. But difficult times can help us learn so much about ourselves. And it was no different this year. Did you find yourself honouring your priorities more as more lockdowns were put into place? And how about now, as restrictions have changed...

10 simple selling tasks you can delegate to your VA

10 simple selling tasks you can delegate to your VA

As a business owner, I’m sure you’ll appreciate it isn’t always easy to factor in selling tasks into your already busy week. You know you need to be constantly selling if you want your business to grow, but if you’re short on time or are already overwhelmed with the other tasks in your schedule,...

Are you focusing on your business foundations?

Are you focusing on your business foundations?

You need a plan and a strategy in place if you want your business to succeed. It’s a concept that many small businesses understand, but it’s easy to lose sight of those things as time goes on. It’s easy to get sucked into dealing with the daily tasks on your list, focusing on solving the immediate...

Are your tasks getting in the way of your business growth?

Are your tasks getting in the way of your business growth?

Are your tasks getting in the way of your business growth? As a business owner, it’s understandable that you feel responsible for everything that happens in your business. But that doesn’t mean you should be doing every task yourself. It’s one of the quickest ways to slow your business growth. So...

How to stop stressing over your to-do list

How to stop stressing over your to-do list

Are you stressing over your to-do list? Our brains aren’t good at retaining a lot of information at any one time. That’s why to-do lists come in handy. They enable you to write everything you need to get done down, so you don’t have to worry about forgetting. But creating a to-do list isn’t...

7 ways to regain focus and get back on track

7 ways to regain focus and get back on track

Are you wondering how to regain your focus and get back on track? September is often seen as a fresh, new year in business, especially for parents. There’s been the summer break, and you’ve probably spent some of that time with the family, away from the pressures of work. Coming back to work and...

3 things you need to do before hiring a Virtual Assistant

3 things you need to do before hiring a Virtual Assistant

If you’re thinking about hiring a Virtual Assistant, take a pause for a minute. There are certain things you need to have in place before you start hiring if you want it to be a successful venture. It isn’t enough to decide you want an assistant and then simply look for a suitable candidate. You...